Industry

industrybusiness 3 sources · Aug 12

Cygames Sponsors Dodgers Game, Gives Away Ohtani Championship Ring

This marks Cygames' entry into MLB sponsorship, extending its sports marketing beyond horse racing into American professional baseball, with a giveaway tied to Ohtani's championship legacy.

Inside, Game Spark, GameBusiness.jp
industrybusiness 1 sources · Aug 12

Uber Sells Entire Stake in Serve Robotics

The complete divestment signals the end of Uber's direct involvement with Serve Robotics, following a period of declining delivery volumes through Uber and a broader pattern of Uber investing in and partnering with numerous autonomous vehicle companies.

GIGAZINE
industrybusiness 1 sources · Aug 10

Anthropic Recruits Engineers for Custom AI Chip Team

Anthropic's move to build an in-house chip design team signals a strategic shift away from sole dependence on external compute partners as demand for Claude grows.

GameBusiness.jp
industryannouncement 1 sources · Aug 10

Creative Studio ILMATKA Launches With Games, Stage, AI Focus

The studio's launch formalizes a cross-media approach that treats games, stage, and AI as extensions of a single worldview, with a stated goal of building lasting attachment rather than one-off consumption.

ASCII.jp
industry 1 sources · Aug 9

Amazon AI Project Costs Exceed Budget by 860 Percent

The cases show that AI adoption can dramatically increase costs for tasks that were cheap with traditional coding, and Amazon is now building guardrails to prevent such overruns.

GIGAZINE
industrybusiness 1 sources · Aug 9

GENDA and SBI Holdings Form Capital and Business Alliance

The alliance ties an amusement and karaoke operator with roughly 1,100 facilities to an investment fund backing IP production, signaling a push to merge physical entertainment venues with content-driven promotions.

GameBusiness.jp
industry 1 sources · Aug 9

Meta Signs EU AI Act Code of Practice on Transparency

Meta's signing commits it to the EU's transparency obligations for AI-generated content, including disclosure and machine-readable labeling, as the AI Act's related provisions begin applying in 2026.

GIGAZINE