itch.io Reports New Game Pages Doubled in Two Months
itch.io said on November 1 that new game pages published per day have doubled over two months, from roughly 2,000 to 3,000 in the first half of August to around 5,000 to 7,000 in October.
1 source 1h ago
Reporting from 1 source: Automaton.
Why it matters
The rise lands on a platform where submissions generally require no review and 93% of works are free, so a doubling of game pages has not produced a matching rise in downloads or purchases.
Key Facts
- itch.io announced on November 1 that new game pages published per day doubled over two months.
- New game pages rose from roughly 2,000 to 3,000 in the first half of August to around 5,000 to 7,000 in October.
- As of November 2, 141,716 of 1,793,704 games on itch.io carry the AI Generated tag.
- Steam Next Fest participation rose from about 4,300 works in June to about 7,300 in October.
- itch.io said download and purchase numbers have not doubled.
Asked on Bluesky about the cause, the platform replied "Take a guess" with a crying-face and robot emoji. As of November 2, 141,716 of 1,793,704 games carry the AI Generated tag, and download and purchase numbers have not doubled.
New game pages began climbing sharply from late September, and replies to itch.io's post point to the release of Claude Opus 5.5 on September 22 as a possible cause. itch.io did not directly comment on the reason. Only sellers of paid games must pass review to appear in search and listings; free submissions generally are not reviewed. The same pattern shows on Steam, where Steam Next Fest participation rose from about 4,300 works in June to about 7,300 in October. Some users have raised concerns about creators posting many similar-looking AI-made games in a short period.
Written with AI by Yomimono from the 1 cited source below, including Japanese-language reporting where cited. See our editorial policy.
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