DuckDuckGo Adds YouTube Ad Blocking One Month After Premium Price Hike
DuckDuckGo is directly capitalizing on YouTube Premium's price hike by offering a free, privacy-focused ad-blocking alternative, potentially drawing users away from the paid subscription.
Reporting from 1 source: GIGAZINE.
DuckDuckGo has added a YouTube ad-blocking feature to its browser, enabled by default on iPhone, Windows, and Mac. The feature uses uBlock Origin filter lists and can be toggled on or off. The move comes one month after YouTube Premium's price increase, positioning DuckDuckGo as a free alternative for ad-free viewing.
DuckDuckGo's July 8 blog post announced the ad-blocking feature, which uses uBlock Origin filter lists and DuckDuckGo's own rules for compatibility. The feature is enabled by default on iPhone, Windows, and Mac, with Android support coming soon. Users can toggle it in settings or during playback. DuckDuckGo also promotes its Duck Player, a built-in video player that blocks tracking and personalized ads. The feature arrives one month after YouTube Premium's price increase, offering a free alternative.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.