Generative AI Tops Satisfaction in New Startup Service Awards
The survey shows that accounting software remains the most essential tool for new businesses, while generative AI has become the most satisfying and sticky category, a shift in how startups approach efficiency.
Reporting from 1 source: ASCII.jp.
GMO Internet's Business Concierge Awards 2026 Startup Awards surveyed 615 entrepreneurs across five service categories. Accounting software had the highest usage rate at 68.9%. Generative AI services scored highest in satisfaction (84.4%), continued use intention (87.6%), helpfulness (83.9%), and recommendation (75.8%). The awards are new for 2026, aiming to highlight services that support early-stage businesses.
The Business Concierge Awards 2026 Startup Awards, run by GMO Internet's Onamae.com media, are based on a survey of 615 entrepreneurs who used services during their startup phase. The five categories were corporate cards, accounting software, shift/attendance management, business chat, and generative AI. Accounting software led in usage at 68.9%, with 78.5% of users finding it helpful. But generative AI outperformed all other categories in user satisfaction, with 84.4% rating it satisfactory or above, and 87.6% intending to continue using it. The top reasons for choosing services were ease of introduction, brand recognition, and low initial cost.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.