Kadokawa Reveals Anime Expo 2026 Booth, Merchandise, and Panel Plans
Kadokawa is using its largest North American convention presence to push three anniversary campaigns and a returning hit, signaling which titles it is prioritizing for Western market growth.
Reporting from 1 sources: Anime News Network.
Kadokawa announced its full lineup for Anime Expo 2026, including dedicated exhibits for the 10th anniversaries of Re:Zero, KonoSuba, and Bungo Stray Dogs, plus a display for Sentenced to Be a Hero ahead of its second season. The booth will feature a cosplayer photo session, exclusive merchandise, and a producers roundtable panel.
Kadokawa will occupy Booth #SH-2720 at the Los Angeles Convention Center from July 2 to July 5. Three series hitting their 10-year anime milestones-Re:Zero, KonoSuba, and Bungo Stray Dogs-each get their own photo wall and a purchase bonus: spending $15 or more on a series' merchandise earns an exclusive gift tied to that show. A separate display promotes Sentenced to Be a Hero, which recently announced a second season.
Cosplayer Sou Aono will appear as KonoSuba's Aqua for scheduled photo sessions across all four days, handing out random commemorative postcards. The booth will also sell early-release items and display scale figures and plastic model kits. A producers roundtable panel covering the three anniversary series is planned, with autograph sessions to be detailed later. Select merchandise will be available for pre-order through regional online stores after the event.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.