Kitan Club's CAPWATCH Turns QBB Baby Cheese Packaging Into a Watch
The capsule toy maker is extending its quirky collaborations into wearable analog watches, using the recognizable QBB Baby Cheese package as the strap design.
Reporting from 1 source: Dengeki Hobby Web.
Kitan Club announced CAPWATCH, a new series combining capsule toys and wristwatches. The first wave features six types of QBB Baby Cheese, with the product's long package design reproduced on the silicone strap. The analog watch, priced at 500 yen per play, releases August 28, 2026, and supports battery replacement.
Kitan Club's new CAPWATCH line fuses capsule toys with functional wristwatches, and the first wave takes on the long-running QBB Baby Cheese brand. The familiar elongated package is printed directly onto a silicone strap using 4-color printing, with a belt holder shaped after the 'keep refrigerated' label.
Each capsule costs 500 yen and contains one of six variants: Baby Cheese Plain, with Almonds, with Camembert, with Cream Cheese, with Black Pepper, and Cheese DE Iron Baby Cheese. The watch is sized at roughly 240mm so adults can wear it, and it can also be clipped to a bag strap. Batteries are replaceable at watch shops.
The full set rolls out sequentially from August 28, 2026.
- Baby Cheese (Plain)
- Baby Cheese with Almonds
- Baby Cheese with Camembert
- Baby Cheese with Cream Cheese
- Baby Cheese with Black Pepper
- Cheese DE Iron Baby Cheese
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.
Sources
- Dengeki Hobby Web キタンクラブが“カプセルトイ×腕時計”の新シリーズ「CAPWATCH」を始動！第1弾は長〜いパッケージを再現した「QBBベビーチーズ」全6種!!