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Media Mitsumura Launches VTuber PR Planning Service Through Q-Tone and Twinkleland

The service lets Media Mitsumura pitch VTubers from a wider network beyond its own roster, with casting and appearance fees quoted separately for outside talent, which widens the pool for PR campaigns.

Reporting from 1 source: PANORA.

Media Mitsumura Launches VTuber PR Planning Service Through Q-Tone and Twinkleland

Media Mitsumura has launched a VTuber PR planning and production service that pairs its VTuber production Q-Tone with its post-production brand Twinkleland. The service covers short videos, PR streams, event appearances, on-site reports, in-store and digital signage videos, and ongoing ambassador roles, with planning, casting, and production handled through one window.

The service splits duties by arm. Q-Tone handles planning, casting, and appearance coordination. Twinkleland handles recording, editing, audio finishing, narration, and delivery.

The company will propose VTubers from its network beyond its own talent, and for non-affiliated VTubers it quotes casting and appearance fees separately from production costs. The workflow runs from an initial hearing on purpose, audience, budget, and timing through proposal, coordination, final checks, and delivery.

Media Mitsumura was founded in June 1961 and is based in Shinagawa, Tokyo.

Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.

Sources