MIMOCA Releases Limited Edition Magnets Based on Inokuma's 'Freedom' Mural
The museum is offering the limited edition merchandise as its only sales channel during its extended closure, shifting from in-person to online-only availability.
Reporting from 1 source: ASCII.jp.
The Marugame Genichiro-Inokuma Museum of Contemporary Art has released two limited edition 'PENON Touch Me! Art Magnets' as original merchandise for the special exhibition 'Ueno Station and Genichiro Inokuma's Freedom.' The magnets, priced at 880 yen each, are based on the large mural 'Freedom' by Genichiro Inokuma, displayed at Ueno Station since 1951. They are sold exclusively at the museum shop and its official online store. The museum is currently closed for renovations until March 2027, so sales are only online.
The two magnet designs were created by the creative unit SPREAD at the museum's request. SPREAD extracted colors from Inokuma's mural, converted them into modern pastel tones, and simplified the pattern. The resulting magnets use PENON's proprietary printing technology to create a three-dimensional texture.
One design depicts women carrying apples, a reference to Tohoku's signature product and the mural's portrayal of the station as a regional gateway. The other shows a person riding a cow, a motif Inokuma used to express hope and freedom. The museum is closed for renovations until the end of March 2027, so the magnets are only available through its online store.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.