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Nintendo Switch 2 Sales Pause Before May 25 Price Hike

The price hike and sales pause mark the first time Nintendo has adjusted Switch 2 pricing since launch, signaling a shift in its hardware strategy as it manages demand and production costs.

Reporting from 2 sources: ASCII.jp, Denfaminicogamer.

Nintendo Switch 2 Sales Pause Before May 25 Price Hike

Nintendo announced on May 19 that sales of the Nintendo Switch 2 have resumed on the My Nintendo Store, with inventory added periodically. The company will suspend sales of products subject to a price change from 19:30 on May 24 to the morning of May 25. The price increase takes effect on May 25 and applies to four models: the Nintendo Switch 2 Japanese/Japan-Only, the Nintendo Switch (OLED Model), the Nintendo Switch, and the Nintendo Switch Lite. The price of the Nintendo Switch Online subscription will also change starting July 1. Nintendo did not specify the exact new prices in the announcement, directing customers to the official website for details. The sales pause is intended to accommodate the price adjustment, and sales are expected to resume after the morning of May 25. The move follows the Switch 2's launch earlier this year and reflects Nintendo's strategy of managing inventory and pricing during the transition to a new hardware generation.

Nintendo did not specify the new prices in the announcement, directing customers to the official website for details. The company said inventory of the Switch 2 will be added "periodically" on the My Nintendo Store between the resumption on May 19 and the sales pause on May 24.

The price change applies to four models: the Nintendo Switch 2 Japanese/Japan-Only, the Nintendo Switch (OLED Model), the Nintendo Switch, and the Nintendo Switch Lite. The Nintendo Switch Online subscription price will also change starting July 1. Nintendo did not give the exact new prices in the announcement, directing customers to the official website for details.

The sales pause is intended to accommodate the price adjustment, and sales are expected to resume after the morning of May 25. The move follows the Switch 2's launch earlier this year and reflects Nintendo's strategy of managing inventory and pricing during the transition to a new hardware generation.

Synthesized by Yomimono from the 2 cited sources below, including Japanese-language reporting where cited, then editorially reviewed before publishing.

Sources