PlayStation Pop-Up Store Opens at Ikebukuro Station With Bloodborne Goods
The pop-up brings new Bloodborne merchandise and PlayStation-branded summer goods to a busy Tokyo station, with a purchase lottery that ties physical retail to GRAPHT's online store.
Reporting from 1 source: Denfaminicogamer.
A limited-time PlayStation pop-up store opened at JR Ikebukuro Station, running until August 17. It sells summer apparel with the PlayStation mark, heat countermeasure items like a USB fan and cool ring, and new Bloodborne merchandise including mugs, acrylic coasters, trading magnets, and embroidered stickers. A no-losing-ticket lottery offers prizes for purchases over 5,500 yen.
MSY Co., Ltd. is running the pop-up at the event space outside the south ticket gate of JR Ikebukuro Station. The store carries summer apparel bearing the PlayStation mark and logo, including shirts, nylon shorts, 3D embroidered cotton twill bucket hats, and nylon ripstop gym sacks.
Heat countermeasure items include a handheld USB fan that can attach to bags or sit on desks, and a supporter cool ring with a monogram-style triangle, circle, cross, and square pattern. The ring can be reused after cooling in cold water, a refrigerator, or a freezer.
Bloodborne items on sale include a mug with the title logo, acrylic coasters featuring key visuals and scenes like the Hunter's Dream Flower Field and the Clock Tower, and a set of six trading acrylic magnets. New embroidered stickers of the Hunter, the Doll, and Maria of the Clock Tower come from a collaboration between GRAPHT and an embroidery workshop in the Kiryu region.
During the event, a no-losing-ticket lottery gives one entry per 5,500 yen spent on PlayStation products, with prizes including vouchers for the GRAPHT official EC site, PlayStation towel handkerchiefs, and stickers.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.
Sources
- Denfaminicogamer PlayStation公式ライセンス・ポップアップストアが池袋駅にて期間限定で開催。夏のアパレルや『ブラッドボーン』の新作アイテムが登場