Pokemon and J.League Team Up for Eco Bag Giveaway
The collaboration ties the Pokemon brand to J.League stadiums through a large-scale giveaway of 1 million eco bags, with each of the 60 clubs getting its own partner Pokemon.
Reporting from 1 source: GAME Watch (Impress).
The J.League and Pokemon announced a collaboration called "Pokemon J.League Fest" starting August 7, 2026. As part of the campaign, an eco bag called "EVO BAG" will be distributed to stadium visitors. There are 60 types of bags, each featuring a partner Pokemon for each club. Yokohama FC will host a special event on August 16, giving away 50,000 bags with Clefairy design to the first visitors.
The J.League and Pokemon announced on July 6 a tie-up campaign called "Pokemon J.League Fest" that begins August 7. A centerpiece of the collaboration is the "EVO BAG," an eco-friendly tote bag made from 100% recycled polyester. A total of 60 bag designs will be produced, each featuring a partner Pokemon assigned to one of the 60 J.League clubs. The bags will be distributed to 1 million visitors across various matches.
Yokohama FC will hold a "Pokemon J.League Special Fest" at their August 16 match against Jubilo Iwata at MUFG Stadium. The first 50,000 attendees with a match ticket will receive a bag featuring Clefairy, Yokohama FC's partner Pokemon. The J.League's league partner Pokemon is Pikachu. Additional events and original merchandise sales are planned, with details to be announced later. A special Pokemon GO event is also in the works.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.
Sources
- GAME Watch (Impress) 「ポケモン」×Jリーグコラボでエコバッグ「EVO BAG」が配布決定！