Restaurant AI Promo Images Draw 'Disgusting' Backlash on Social Media
The backlash highlights that the problem with AI-generated promotional materials is less the technology itself and more how restaurants deploy it, with model choice and usage shaping public reception.
Reporting from 1 source: ASCII.jp.
Since mid-August, social media users on X have posted negative reactions, including 'disgusting,' to restaurant promotional materials made with AI-generated images. The complaints center on unrealistic depictions, such as fried chicken that looks unlike fried chicken or noodles arranged too neatly. Some commenters suggest that choosing a well-known generative AI model or combining original photos can produce safer images. The article notes that significant differences between product images and actual products could potentially violate laws.
Restaurant menus and posters made with AI image generators are drawing criticism on X, with users posting comments like 'disgusting' since mid-August. The common thread in the flagged materials is an unrealistic look typical of AI output, such as a fried chicken set meal where the main item barely resembles fried chicken, or noodles in soup arranged too neatly.
Not everyone blames the technology. Some replies argue that a well-known generative AI can produce comfortable images even with simple prompts, and that combining an original product photo with generative AI yields safer promotional materials. The article cautions that when the advertised image and the actual product differ sharply, the practice could, depending on the situation, run afoul of various laws. The advice extends beyond restaurants to any business using AI-generated content.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.
Sources
- ASCII.jp 「気持ち悪い…」飲食店のAI販促物、SNSで相次ぎ注目 使い方の問題か