Rilakkuma x ROUND1 Collaboration Campaign Begins July 21
The collaboration extends Rilakkuma's brand into ROUND1's entertainment venues, giving fans a multi-month event with exclusive merchandise and interactive features across dozens of locations.
Reporting from 1 source: Anime Anime.
The Rilakkuma x ROUND1 collaboration campaign runs from July 21 to October 18, 2026, at ROUND1 stores nationwide. The event includes collaboration menu items with limited novelties that change halfway through, collaboration packs for bowling, karaoke, SPOCHA, billiard, and darts stores, decorated rooms at three locations, bowling score display effects, photo frames, and a social media giveaway. The campaign covers 98 bowling stores, 93 karaoke stores, and more.
The collaboration menu novelties change halfway through the campaign. Customers ordering target menu items receive a clear ticket from July 21 to August 16 and an acrylic coaster from August 17 to September 30. Collaboration packs sold at 98 bowling, 93 karaoke, 55 SPOCHA, 47 billiard, and 75 darts stores include a B4 visual mat, with designs changing between halves. Three stores-Itabashi, Umeda, and Yorokka Kasugai-host collaboration rooms, with the Umeda location featuring a Chairoikoguma 10th anniversary room. At 98 bowling stores, score display effects switch to collaboration specs, and a score registration campaign gives original cards to players meeting pin thresholds. Special photo frames appear on ROUND1 print machines at 98 stores, and a social media campaign offers privilege goods.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.