Seven-Eleven Fair Brings Odoru Daisousasen N.E.W. Canelé to Stores
The fair turns an on-screen prop into a real store product, letting the film's world reach Seven-Eleven customers before the September 18 release.
Reporting from 1 source: Dengeki Hobby Web.
The film Odoru Daisousasen N.E.W. Metropolis wo Kakenukero! opens September 18. A Seven-Eleven fair starting September 17 sells a canelé based on the one Miki Mizuki's character Yuki Mashita makes in the film, priced 226.80 yen. A receipt serial campaign offers a Blu-ray set in a Frog Express box for 50 winners, three of whom get a signed poster by Yuji Oda, plus pin badge sets for 250 and sweets coupons for 1,000.
Seven-Eleven describes the canelé as crispy outside and chewy inside. The fair also runs store signage, register commercials, and in-store broadcasts with the cast. Seven Net Shopping sells a movie ticket card with a folding eco bag and a play kit for the JR East escape game Odoru Yamanote Daisousasen, which starts with the film's release.
- Original BOX spec Blu-ray set: 5 serials, 50 winners, 3 with a signed poster by Yuji Oda
- Attaché case pin badge set: 3 serials, 250 winners
- Sweets free coupon (3 sheets): 1 serial, 1,000 winners
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.