SSK Seminar to Analyze Overseas Anime Demand With Data and Industry Panel
The seminar signals that the anime industry is moving beyond intuition-based overseas expansion toward structured data analysis of regional demand and licensing strategy.
Reporting from 1 sources: GameBusiness.jp.
The New Social System Research Institute will hold a business seminar on July 24, 2026, in Tokyo, featuring an animation journalist, media experts, data consultants, and TMS Entertainment executives. The event will examine overseas market demand, hit-work characteristics, and IP licensing success conditions using data and practitioner perspectives.
The New Social System Research Institute (SSK) announced a business seminar titled "What Makes Anime Sell Overseas?" for July 24, 2026, at the Kioi Forum in Tokyo. The event will bring together an animation journalist, media industry experts, data business consultants, overseas entertainment advisors, and TMS Entertainment senior executive Kotaro Yoshikawa. The program includes short lectures on the structure of the Japanese anime industry, overseas market demand data, and IP expansion practices, followed by a panel discussion on hit-work characteristics, regional demand differences, distribution platform influence, and success and failure turning points in IP expansion. Archive streaming will be available after the live session.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.
Sources
- GameBusiness.jp 海外で売れるアニメは何が違うのか SSKが7月24日にアニメ海外展開・IPビジネスセミナーを開催