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Stranger Things and BEAMS HEART Launch 10th Anniversary Collection on October 23

The collection lands before November 6, the date the show marks as Stranger Things Day, so the anniversary retail window closes just as the fan calendar peaks.

Reporting from 1 source: Nijimen.

Stranger Things and BEAMS HEART Launch 10th Anniversary Collection on October 23

Stranger Things and BEAMS HEART release a collaboration collection on Friday, October 23, 2026, timed to the show's 10th anniversary. The theme is "Hawkins Theater 2026 - 10-Year-Overdue Re-Screening." Items include 10th anniversary graphic T-shirts at 6,600 yen, a crewneck sweatshirt at 8,800 yen, ART T-shirts with season art, a full-zip hoodie, a cap, accessories, and can badges. Ten stores and the BEAMS online shop carry it.

The lineup splits between anniversary graphics and scene art. The black 10th graphic T-shirt and crewneck sweatshirt use a wide-short fleece-lined body with a vintage finish meant to read like secondhand clothing. The ART T-shirts pull scenes from Seasons 1-5, with the Mind Flayer and Demogorgon on slightly thick OE cotton jersey, the collaboration logo on the front and a season design on the back.

Prices run from 6,600 yen for the T-shirts to 8,800 yen for the sweatshirt, all tax included. The key visual puts models in a movie theater set, matching the Hawkins Theater theme.

  • STRANGER THINGS 10th Graphic T-shirt: Black, sizes S to XL, 6,600 yen
  • STRANGER THINGS 10th Anniversary Crewneck Sweatshirt: Black, sizes S to XL, 8,800 yen
  • STRANGER THINGS ART T-shirt: Season 1-5 art, sizes S to XL, 6,600 yen
  • Faded Full-Zip Hoodie
  • Cap: 10th anniversary art and work logo
  • Accessories
  • Can badges

Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.

Sources