Facts
- Noted
- At gamescom dev 2026, Rami Ismail, co-founder of Vlambeer and an indie industry consultant, argued that publishers are more risk-averse than ever and that imitating popular genres like Vampire Survivors-likes will be too late. · 2026-08-28
- Noted
- He urged developers to start with unique ideas, build disposable ugly prototypes, and use his So What? and Google Later rules to validate concepts before committing to full production. · 2026-08-28
- Noted
- Ismail's session offers a practical counter to the current investment downturn, telling developers that originality and rapid idea validation, not trend-chasing, are the path to surviving a market where publishers avoid risk. · 2026-08-28
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1h ago
At gamescom dev 2026, Rami Ismail, co-founder of Vlambeer and an indie industry consultant, argued that publishers are more risk-averse than ever and that imitating popular genres like Vampire Survivors-likes will be too late. He urged developers to start with unique ideas, build disposable ugly prototypes, and use his So What? and Google Later rules to validate concepts before committing to full production.