AI Backlash Sim 'The Social Network Y' Wins Bronze at New York Festivals
The AI backlash simulation experience 'The Social Network Y - Guaranteed to Go Viral,' created as a promotion for the film 'Not My Firestorm,' won Bronze in the Use of AI category at the New York Festivals Advertising Awards 2026. The campaign was played over 1 million times in its first five days after release in September 2025, generating over 100 million social media impressions and over 10 million video views.