TBS Group Acquires Xenotoon, Eyes Integration With Seven Arcs
The acquisition gives TBS a direct production base in anime, an area where it previously relied on external studios, and the planned integration with Seven Arcs would combine traditional TV production with Yasuda's SNS-driven, 3DCG-heavy development model.
Reporting from 1 sources: GameBusiness.jp.
SAND B, the anime and IP arm of TBS Holdings, acquired 51% of Xenotoon, the studio led by "Make a Girl" creator Yasuda Gensho. The group is also considering merging Xenotoon with existing subsidiary Seven Arcs by the end of fiscal 2027 to build a unified IP creation engine.
Xenotoon CEO Kawase Yoshikazu said the studio was honored to join the TBS Group. Yasuda Gensho, who built a following of over 6.3 million across social media and directed the short-form project "Make a Girl," leads Xenotoon's creator-driven production system. The studio develops IP through efficient methods that bypass conventional funding and distribution, producing content from SNS shorts to theatrical films using a 3DCG pipeline and a multi-studio network.
TBS Holdings President Abe Ryujiro called the anime business a core growth area in the group's medium-term plan. SAND B is now exploring a management integration of Xenotoon with Seven Arcs, the TBS-owned studio behind the upcoming "Magical Girl Lyrical Nanoha EXCEEDS Gun Blaze Vengeance" TV series. The goal is to complete the merger by the end of fiscal 2027, combining Seven Arcs' series and film production experience with Xenotoon's IP development speed.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.
Sources
- GameBusiness.jp 「メイクアガール」安田現象所属のゼノトゥーン、TBSグループの子会社に―Seven Arcsとの統合も見据える