U-ZERO Announces Feedback Management Strategy and Three Solution Brands
The strategy commercializes a method Mimura used to lead Concur Japan to the top of the 'Best Companies to Work For' list for seven consecutive years, targeting a systemic engagement problem in Japanese companies.
Reporting from 1 source: ASCII.jp.
U-ZERO Co., Ltd. announced its 'Feedback Management' strategy on July 10, 2026, to address Japan's employee engagement rate of 8%, the lowest in East Asia. The strategy, based on a book by CEO Masamune Mimura, includes three solution brands-U-ZERO Purpose, U-ZERO Voice, and U-ZERO Culture-and a strategic partnership with Smartsheet, a U.S. enterprise AI work management platform. The approach aims to transform 'silent organizations' where employee voices go unheard.
Japan's employee engagement rate of 8% is the lowest in East Asia, according to a Gallup report cited by U-ZERO. The company's new Feedback Management framework is built on three pillars: embedding management philosophy, implementing the Voice of Employee cycle, and building a feedback culture. U-ZERO will support these pillars with dedicated solution brands and a partnership with Smartsheet, an enterprise AI work management platform. The approach does not aim for psychological safety as a starting point but treats it as a result of functioning communication cycles.
- U-ZERO Purpose: supports the 'Embedding management philosophy' pillar
- U-ZERO Voice: supports the 'Implementing the VoE cycle' pillar
- U-ZERO Culture: supports the feedback culture pillar
- Smartsheet: strategic partnership as enterprise AI work management platform
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.