uyet Releases Third Machi Supacha Project Report on VTuber City Promotion
The third report compiles results from eight local government collaborations, offering data-backed evidence for other municipalities weighing VTuber-based promotion.
Reporting from 1 source: PANORA.
uyet Co., Ltd. published the third performance report for its Machi Supacha Project, a VTuber-based city promotion initiative. The report covers collaborations with eight local governments since December 2023, including data on effects and success points. It is available to local government officials via the project's official website.
The third installment of the Machi Supacha Project performance report is now available for download from the project's official website. uyet, the IP content trading company behind the initiative, compiled materials that introduce each local government collaboration and its measured effects.
The report includes interviews with performing talent, local businesses, and government officials. It targets officials considering VTuber promotion, those already using it who want stronger results, and those seeking to build connections with Generation Z.
Since the project launched in December 2023, it has worked with eight local governments: Hachimantai City, Niimi City, Hokota City, Kitakata City, Tamana City, Tarui Town, Tsurui Village, and Kawaguchi City. Distribution is limited to local government officials.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.