VTuber Shirayuki Mishiro Narrates Omi-Hachiman Azuchi Sound Trip Tour
The tour pairs a popular VTuber with Sony's location-aware audio tech to make historical sightseeing more approachable for younger, digitally native visitors.
Reporting from 1 source: PANORA.
Ainz Inc. will launch a free audio guide tour called Omi-Hachiman Azuchi Sound Trip on August 6, 2026, using Sony's Locatone location-based audio technology. The tour covers 25 spots across Omi-Hachiman and Azuchi areas, with VTuber Shirayuki Mishiro providing voice guidance. A limited-time campaign offers Omi beef prizes for visiting five or more spots.
Ainz Inc., a social-good production company based in Shiga Prefecture, is behind the project, with Sony Marketing providing cooperation and technical support. The tour uses the Locatone app, which triggers audio playback automatically as visitors approach mapped locations.
Mishiro, an independent VTuber active on YouTube and part of the unit Roselta, guides listeners through landmarks such as Hachiman-bori canal, Himure Hachiman-gu shrine, the water village cruise, and Azuchi Castle ruins. The free tour runs from August 6, 2026, and the prize campaign, offering Omi beef and curry, accepts entries until November 30, 2026.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.