Yen Press Launches Avocado House Imprint for International Novels
The imprint creates a clear shelf distinction between Yen Press's translated Japanese light novels and its growing catalog of international fiction.
Reporting from 1 sources: TheOASG.
Yen Press announced a new imprint called Avocado House, focused on international novels that fall outside its Japanese light novel line. The launch list includes Keigo Higashino's Laplace's Witch and Aya Saito's The Curse Called Mother, the Prison Called Daughter. The publisher also revealed several new manga licenses at its Sakuracon panel, including Ryoko Kui's The Dragon School Is Atop the Mountain and a Fate/Prototype manga adaptation. The imprint gives Yen Press a dedicated label for non-Japanese fiction, kept separate from the Yen On brand that remains focused on translated Japanese light novels. The split means a reader can tell at a glance which line a title belongs to: Avocado House for international fiction, Yen On for Japanese light novels. The Sakuracon panel paired the imprint news with the new manga licenses, so the company laid out both its novel direction and its manga pipeline in the same session.
The split is the point: Avocado House will carry strictly non-Japanese novels, while Yen On keeps the Japanese light novel catalog. Yen Press announced the imprint this week with a launch list that includes Keigo Higashino's Laplace's Witch and Aya Saito's The Curse Called Mother, the Prison Called Daughter. The move gives the publisher a dedicated home for international fiction that did not fit the Yen On brand, and it lets the company grow that catalog under its own label rather than mixing it into the light novel line. The same Sakuracon panel brought a slate of new manga licenses, including Ryoko Kui's The Dragon School Is Atop the Mountain and a Fate/Prototype manga. So the panel covered two tracks at once: where the novel business is heading with Avocado House and Yen On, and what new manga is coming next, including Ryoko Kui's The Dragon School Is Atop the Mountain and the Fate/Prototype manga.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.