Zenless Zone Zero x ZOZOTOWN Collab Pre-Orders Open
The collaboration extends Zenless Zone Zero's merchandise push into high-end fashion, with character costumes recreated as wearable real-world clothing rather than standard acrylic goods.
Key Facts
- Pre-orders for the Zenless Zone Zero x ZOZOTOWN collaboration opened on July 31, 2026, and run until August 31 at noon.
- The lineup includes 13 items featuring original illustrations of Miyabi, Asaba Harumasa, Vivian, and Hugo.
- The Hugo chester coat is priced at 38,280 yen, the MIYABI MA-1 jacket and HARUMASA mountain parka at 32,780 yen each, and the VIVIAN mode shirt at 16,280 yen.
- A display event will be held August 15 and 16, 2026, at MIL GALLERY JINGUMAE in Omotesando, Tokyo.
- Shipping for the collaboration items is scheduled for mid-November to mid-December 2026.
Reporting from 3 sources: Denfaminicogamer, Game Spark, Inside.
ZOZO opened pre-orders on July 31 for a collaboration between its fashion e-commerce site ZOZOTOWN and HoYoverse's urban fantasy action RPG Zenless Zone Zero. The lineup includes 13 items featuring newly drawn illustrations of Miyabi, Asaba Harumasa, Vivian, and Hugo in original outfits. Products range from T-shirts and tote bags to MA-1 jackets, mountain parkas, and a chester coat that reproduce the characters' in-game attire. Prices for the apparel include a 32,780 yen MA-1 jacket, a 32,780 yen mountain parka, a 16,280 yen mode shirt, and a 38,280 yen chester coat, while the tote bag costs 3,795 yen and the collab T-shirt 4,378 yen. Each purchase includes a random certificate-style sticker as a bonus. Pre-orders run until August 31 at noon, with shipping scheduled for mid-November to mid-December 2026. A display event will be held August 15 and 16 at MIL GALLERY JINGUMAE in Omotesando, Tokyo, featuring item displays and photo spots. The collaboration is ZOZOTOWN-exclusive, and the illustrations were provided by artist @koup_q.
The collaboration marks a rare crossover between a gacha game and a major Japanese fashion retailer, with apparel prices reaching 38,280 yen for the Hugo chester coat. The lineup mixes practical merchandise like tote bags and T-shirts with higher-end outerwear, all using original illustrations of the four characters. The MA-1 jacket and mountain parka are both priced at 32,780 yen, while the Vivian mode shirt costs 16,280 yen.
ZOZOTOWN noted that the reproduced clothing may differ slightly in design from the illustrations. The pre-order period runs from July 31 noon to August 31 noon, with delivery expected between mid-November and mid-December 2026. A resale after the order period ends is possible. The display event at MIL GALLERY JINGUMAE will run from August 15 to 16, with entry restrictions possible during busy times and details announced on ZOZOTOWN's official X account.
The collaboration is part of a broader wave of Zenless Zone Zero tie-ins, following a recent collaboration with Wendy's First Kitchen that offered item exchange codes with sets. The game is available on PlayStation 5, Xbox Series, iOS, Android, PC, and Steam as a free-to-play title with in-game purchases.
Synthesized by Yomimono from the 3 cited sources below, including Japanese-language reporting where cited, then editorially reviewed before publishing.