Roblox's Text-to-Game Build Tool Passes 500,000 Users and 70,000 Published Games
At gamescom asia x Thailand Game Show 2026 in Bangkok on October 30, Roblox international vice president Zhen Fang said the alpha version of the Build tab has been tried by more than 500,000 people, who have published more than 70,000 games.
1 source 39m ago
Reporting from 1 source: 4Gamer.net.
Why it matters
Roblox is now reporting concrete usage for natural-language game creation, and it says two of its top 20 games last quarter were made almost entirely with AI, which puts the tool inside actual player demand rather than a demo.
Key Facts
- Roblox international vice president Zhen Fang gave the lecture at gamescom asia x Thailand Game Show 2026 on October 30.
- The Build tab is available as an alpha version in New Zealand, Singapore, Serbia, and Thailand.
- More than 500,000 people have tried Build and more than 70,000 games have been published with it.
- Fang said two of the top 20 most popular Roblox games in the most recent quarter were made almost entirely with AI.
- Roblox reported 34 billion player hours worldwide in the quarter ending September 30, 2026.
Build lets users create games by giving instructions in everyday language on a smartphone alone, without Roblox Studio. It is live in New Zealand, Singapore, Serbia, and Thailand.
Fang framed Build as the centerpiece of Roblox's "Build" pillar, one of three the company sets out alongside Play and Grow. The tool is meant for anyone who can play a game, and it removes the PC and Roblox Studio from the chain. Roblox also showed a feature that turns text instructions and reference images into a working game layout, called Scene Generator on a late slide, with the result brought into Roblox Studio to finish. Fang said players worldwide spent 34 billion hours on Roblox in the quarter ending September 30, 2026.
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Sources
- 4Gamer.net 自然言語でゲームを作れるRobloxのAIツールの利用状況などが語られた講演レポート