17LIVE V-Livers Can Become Collaboration Models for Asakusa Spa
The collaboration gives V-livers real-world promotional visibility at a major Tokyo tourist spot, a rare crossover for virtual streamers.
Reporting from 1 sources: PANORA.
17LIVE announced a collaboration with Asakusa ROX Matsuri-yu, a bathing facility with Tokyo Skytree views. Five V-livers selected through an in-app event and audition will appear on promotional materials as collaboration models. The event runs June 17-30, 2026, and marks the 8th anniversary of 17LIVE's V-liver business.
17LIVE is partnering with Asakusa ROX Matsuri-yu, a bathing facility in Asakusa that offers views of Tokyo Skytree from 30 meters above ground. The event, running June 17-30, 2026, is open to any V-liver active on the platform. Five winners will be chosen based on performance in an in-app event and an audition. Prizes include appearing on noren curtains, posters, nobori flags, life-sized panels, Shibuya long posters, and the facility's official website and social media. The collaboration celebrates the 8th anniversary of 17LIVE's V-liver business, which began in 2018.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.