Class T-Shirt Maker Lemon Launches KuraT no Mikata Guide Site for First-Time Organizers
The maker is publishing its own order data and transparency measures to position itself as an ally to first-time organizers, in a market where consumer complaints about class T-shirts are rising.
Reporting from 1 source: ASCII.jp.
Lemon Inc., the operator of class T-shirt brand classclass2021, launched the information media site KuraT no Mikata on July 29, 2026, to guide first-time class T-shirt organizers. The site carries more than 20 articles across three categories, selection and comparison, design, and how-to guides, supervised by company president Keita Ishihara. It publishes the company's own order data, including a finding that about 70 percent of autumn orders concentrate in September, and discloses its editorial policy and operator.
Lemon's three-year order data, 6,499 orders from August 2023 to August 2026, shows April through July holds 76.4 percent of annual volume, with May the peak at 28.7 percent. September is the second peak at 7.9 percent, and about 70.1 percent of autumn orders land in that month. The company quotes a minimum five-day turnaround after design and size confirmation, but advises locking orders two to three weeks before the event.
The launch follows a June 2025 warning from the National Consumer Affairs Center about class T-shirt troubles, including orders not arriving by the event date and vendors becoming unreachable. The site's ten most common organizer questions put logistics ahead of design. Five transparency measures are built in, including a named supervisor, a published editorial policy, and operator and revenue disclosure on every page.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.