Cosmic Magic Reveals Details for ARG 'Cordelia JAZZ&COFFEE'
The project demonstrates how ARG-style experiential entertainment can build audience engagement before a formal launch, with the coffee product itself serving as the entry point to the narrative.
Reporting from 2 sources: Denfaminicogamer, ASCII.jp.
Cosmic Magic Co., Ltd. has released the first details for 'Cordelia JAZZ&COFFEE,' a real experience mockumentary ARG set in a Showa-era jazz cafe. The project has already accumulated over 200,000 site visits and 10 million impressions. Players purchase the signature 'Ole Glace Blend' coffee, then explore real websites, social media, and magazine ads to unravel the cafe's history. The work is the second installment from the team behind 'HAZE coffee.'
Cosmic Magic Co., Ltd. has released the first details for 'Cordelia JAZZ&COFFEE,' a real experience mockumentary ARG set in a Showa-era jazz cafe that has already generated over 200,000 site visits and 10 million impressions. Players purchase the signature 'Ole Glace Blend' coffee from the official website, then explore real websites, social media, and magazine ads to unravel the cafe's history. The project is the second installment from the team behind 'HAZE coffee,' which was played by over 5,000 people. The coffee blend is roasted by Ashinosha Coffee, a shop that branched off from a Tabelog Kyoto No. 1 cafe. Guidelines for video and live-stream coverage are expected around mid-July.
Synthesized by Yomimono from the 2 cited sources below, including Japanese-language reporting where cited, then editorially reviewed before publishing.