Final Fantasy XV 10th Anniversary Lottery Launches With Noctis Figure
The lottery's A prize, the Adorable Arts Noctis figure, is a high-end collectible that captures a specific in-game moment, indicating Square Enix's continued investment in merchandise for a decade-old title.
Key Facts
- The Final Fantasy XV 10th Anniversary Lottery launched on August 3, 2026, at the Square Enix e-STORE.
- The A prize is an Adorable Arts figure of Noctis Lucis Caelum in King's Power Ver., reproducing his red eyes.
- The lottery costs 900 yen (tax included) per draw.
- The prize lineup includes six tiers: A (1 type), B cushion (1 type), C canvas board (2 types), D hand towel (3 types), E clear pouch (4 types), and F acrylic charm (8 types).
Reporting from 2 sources: Game Spark, Inside.
Square Enix has released the Final Fantasy XV 10th Anniversary Lottery at the Square Enix e-STORE, commemorating a decade since the game's release. The lottery's A prize is an Adorable Arts figure of protagonist Noctis Lucis Caelum in his King's Power Ver., which reproduces the red eyes that appear when he activates the King's Power. Additional prizes include a Moogle cushion, canvas boards, hand towels, clear pouches, and acrylic charms. The lottery costs 900 yen (tax included) per draw and has been on sale since August 3. The full prize lineup spans six tiers: A prize (1 type), B prize cushion (1 type), C prize canvas board (2 types), D prize hand towel (3 types), E prize clear pouch (4 types), and F prize acrylic charm (8 types). The lottery is available through the Square Enix e-STORE, with details on the product page. This release marks the 10th anniversary of Final Fantasy XV, which originally launched in 2016.
The Final Fantasy XV 10th Anniversary Lottery is now available at the Square Enix e-STORE, priced at 900 yen per draw. The A prize is an Adorable Arts figure of Noctis Lucis Caelum in his King's Power Ver., featuring the red eyes that appear when he activates the King's Power. Other prizes include a Moogle cushion, canvas boards, hand towels, clear pouches, and acrylic charms, spanning six tiers with a total of 19 prize types.
The lottery went on sale August 3, 2026, and is part of Square Enix's merchandise push for the game's 10th anniversary. The release follows a pattern of anniversary merchandise for the series, with the lottery offering a mix of figures and practical goods. The Adorable Arts line is known for its detailed figures, and this Noctis version is a centerpiece. The lottery is available only through the Square Enix e-STORE, with no mention of retail availability.
Synthesized by Yomimono from the 2 cited sources below, including Japanese-language reporting where cited, then editorially reviewed before publishing.