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G-SHOCK and Pokémon 30th Anniversary Watch Launches in July

The watch directly references the original Game Boy games and includes every starter Pokémon across all generations, positioning it as a nostalgia-driven collector's item for adult fans of the franchise.

Reporting from 5 sources: GAME Watch (Impress), Denfaminicogamer, KAI-YOU, Game Spark, and 1 more.

G-SHOCK and Pokémon 30th Anniversary Watch Launches in July

Casio announced a G-SHOCK collaboration watch commemorating the 30th anniversary of Pokémon. The model, GA-110PKM-7AJR, is based on the GA-110 and uses the red, green, and blue colors from the 1996 Game Boy titles Pokémon Red, Green, and Blue on its hands, dial, and bezel. The band features 29 Pokémon: the three starter Pokémon from each generation plus Pikachu and Eevee, with Mew on the keeper for a total of 30. The sub-dial at 9 o'clock is a Poké Ball motif, and the hands are shaped like Pikachu's back. The case back is engraved with a 30th anniversary logo. A special Poké Ball-shaped package is included. The watch is priced at 33,000 yen (tax included). Pre-orders will be handled via a lottery on the CASIO Online Store, with applications accepted from July 1 at 10:00 AM to July 6 at noon. Sources disagree on the release date: three outlets report July 10, while two report July 17. The watch is shock-resistant and water-resistant to 20 ATM.

The GA-110PKM-7AJR is built on the popular GA-110 G-SHOCK platform, known for its large case and shock-resistant construction. The three colors from the first Pokémon games appear on the hands, buttons, dial, and bezel. The band is the centerpiece: it arranges all 27 starter Pokémon from the nine generations of mainline games, plus Pikachu and Eevee, across its length. The keeper features Mew, the mythical Pokémon said to contain the genes of all species, bringing the total to 30. The inner dial is a Poké Ball, and the hands mimic Pikachu's back view. The case back carries a special 30th anniversary logo. The watch comes in a Poké Ball-shaped outer box that also depicts 30 Pokémon. The lottery pre-order period runs from July 1 at 10:00 AM to July 6 at noon Japan time. The release date is uncertain: GAME Watch, KAI-YOU, and Denfaminicogamer cite July 10, while Inside and Game Spark report July 17. The watch weighs 72g and measures 55 × 51.2 × 16.9 mm. It includes a timer, world time, and LED light.

Synthesized by Yomimono from the 5 cited sources below, including Japanese-language reporting where cited, then editorially reviewed before publishing.

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