Hogwarts Express Popcorn Box Goes on Sale at TOHO Cinemas on August 26
The product's interactive steam feature and its tie-in with the anniversary screening formats give the popcorn box a collector appeal that extends beyond standard theater merchandise.
Key Facts
- The Hogwarts Express popcorn box goes on sale at TOHO Cinemas on August 26, 2026.
- The popcorn box is priced at 9,800 yen including tax.
- The product measures approximately 54 centimeters in length and emits steam from the chimney when water is added.
- The popcorn box will be available at 43 theaters, including locations in Tokyo, Susukino, Akita, Utsunomiya, and Sannomiya.
- A limited-time screening of Harry Potter and the Sorcerer's Stone starts August 28, featuring IMAX, Dolby Cinema, and 4D formats.
Reporting from 2 sources: GAME Watch (Impress), Inside.
TOHO Cinemas will release a popcorn box modeled after the Hogwarts Express on August 26, tied to the 25th anniversary of Harry Potter and the Sorcerer's Stone. The product, called The Prime Collection Hogwarts Express Popcorn Box, is priced at 9,800 yen including tax. It measures approximately 54 centimeters in length and has a special design where steam rises from the chimney when water is added. The item will be available at 43 theaters, including locations in Tokyo such as Hibiya, Nihonbashi, and Ueno, as well as Susukino, Akita, Utsunomiya, and Sannomiya. Sales will begin at the opening of each participating theater, and the item will also be sold on the official TOHO Cinemas online store the same day. The online purchase does not include popcorn. Sales methods and the full list of theaters will be announced on the official TOHO Cinemas page once decided. The release coincides with a limited-time screening of Harry Potter and the Sorcerer's Stone starting August 28, which will include premium formats such as IMAX, Dolby Cinema, and 4D, plus a previously unreleased making-of video after the main feature.
- The Prime Collection Hogwarts Express Popcorn Box is a limited-quantity item, with sales at each theater beginning at opening time on August 26.
- The product line name, The Prime Collection, is the banner TOHO Cinemas uses for this anniversary merchandise.
- TOHO Cinemas announced the item on August 18 via its official X account, describing it as a "special product" for the 25th anniversary.
- The steam effect is triggered by adding water to the chimney, a feature the announcement highlights as the box's special design.
- The August 28 screening run includes 4D formats under the MX4D and 4DX labels, alongside IMAX and Dolby Cinema.
- The making-of video shown after the main feature is described as previously unreleased bonus footage.
- The popcorn box is tied to the anniversary screening but is sold separately from it, and the online store version does not include popcorn.
- Warner Bros. Entertainment Inc. holds the copyright on the product, per the announcement's credit line.
Synthesized by Yomimono from the 2 cited sources below, including Japanese-language reporting where cited, then editorially reviewed before publishing.
Sources
- GAME Watch (Impress) ホグワーツ特急を模した全長54センチのポップコーンボックスがTOHOシネマズで8月26日発売
- Inside 「ハリー・ポッター」ホグワーツ特急のポップコーンボックスが、TOHOシネマズで8月26日発売！水を入れると蒸気が出る特別仕様