iPhone 18 Pro Max Could Rise 70,000 Yen as Fall Event Nears
The fall event is shaping up as a Pro-only launch, with the standard model moved to spring and the Pro Max facing a large price increase.
Reporting from 1 source: ASCII.jp.
Rumors around the iPhone 18 lineup point to a fall event focused on the Pro models, with the standard iPhone 18 pushed to next spring. The announcement is expected September 9, release September 18. The Pro Max is the price risk: if Apple follows the Pixel 11 pattern, the 512GB model could land around 263,800 yen, a 70,000 yen jump from last year. Apple already raised Japanese prices in July.
September 9 is the likely announcement date, with reservations opening September 11 and orders September 18. The Pro Max is the model to watch. If Apple follows the Pixel 11 pattern, the 512GB version starts at 1499 dollars, which at 160 yen per dollar comes to roughly 263,800 yen, about 70,000 yen above the iPhone 17 Pro Max from last September.
The variable aperture camera is rumored to be Pro Max only, which would explain a 100 dollar price increase on that model alone. Design is expected to stay close to the iPhone 17 series, with 6.3 and 6.9 inch screens, leaving the color lineup as the open question. A rumor lists silver, light blue, dark cherry and dark gray, which the article argues is too plain after the global success of cosmic orange.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.