Kotodaman Summer Event Turns X Polls Into a Romance Story With Sunshine Ikezaki
The campaign turns a standard social media feature into a game mechanic, offering a low-cost, participatory way to engage players during the summer event period.
Reporting from 1 source: Denfaminicogamer.
KAYAC and MIXI have launched a social media campaign for the mobile game Kotodaman, using X poll features to let users vote on story choices in a romance narrative featuring comedian Sunshine Ikezaki as a classmate. The interactive content runs on the official Kotodaman X account starting July 11, as part of the larger three-phase summer event.
Kotodaman will mark 100 months of service on July 16 with a 1,000 rainbow gem giveaway, and a panel event offers up to 5,000 more gems for completing all tasks. The summer event, running through August 24, is structured in three phases, with Phase 1 'DACET IDOL JAM' already underway since July 9. The interactive X campaign with Sunshine Ikezaki adds a narrative layer where user votes determine the next day's story beat.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.
Sources
- Denfaminicogamer サンシャイン池崎さんと“空前絶後の夏”を過ごすSNS参加型コンテンツがスタート。胸キュンストーリーを展開→暑い夏を灼熱の夏に変える