LUUP Operator Contacts Rapper G PLANTS Over Music Video Riding Scene
A company reaching a music video's creator directly over how its product is depicted, and asking for an on-video safety notice, shows operators are willing to police usage as their share services spread beyond the core Tokyo market.
Reporting from 1 source: KAI-YOU.
Rapper G PLANTS said on October 8 that the operator of the shared mobility service LUUP contacted him about a riding scene in the music video for his second single, "Downer's Inner Circle." The operator cited safety concerns and traffic rules for electric kickboards, and asked that a warning notice be placed in the video or its description. As of the time of writing, no such warning appears.
G PLANTS posted the sequence of events on X after the operator reached out. He described his own riding as reckless, said imitating it is dangerous, and urged viewers to follow normal usage rules. He also asked them not to look for what lies beyond speed.
The MV has him playing nearly every role on screen, including police officers, doctors, and office workers, with city scenes that show him on a LUUP vehicle. LUUP runs electric kickboards and electric assist bicycles as a sharing service, expanding mainly across major cities. The operator told him that under the Road Traffic Act electric kickboards must travel along the left edge of the roadway and cannot travel on the right side.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.