New VTuber Production Gehigh Launches, First Generation Auditions Open June 12
Gehigh enters a crowded VTuber market with a narrow focus on game streaming and pre-designed characters, betting that structured support for new talents will attract applicants who want to stream but lack production resources.
Reporting from 4 sources: GameBusiness.jp, Inside, MoguLive, PANORA.
ONE LOOP Inc. has established a new VTuber production called Game HIGH Person ni Narimashite., abbreviated as Gehigh, which focuses on game streaming activities. The company announced that auditions for six first-generation members will begin on June 12, 2026. The production emphasizes passion for games, first-time reactions, and community building with fans. Streaming styles such as live commentary, participatory streams, strategy guides, and analysis are welcome, and genres including FPS, RPG, horror, and retro games are all eligible. The six characters whose souls are being recruited are Kuro Lucifer, Lily Michaela, Suzaku Sutherland, Mimi Todoroki, Lala Desmond, and Luna Luna Lulu. The selection process has three steps: application via form, document screening and online interview, and final acceptance with debut preparation. Applicants must be at least 18 years old and capable of continuous streaming activities. Support for successful candidates includes character creation, stream design, environment setup, activity improvement, and collaboration development. The production is managed by ONE LOOP Inc.'s Gehigh Production Management Team.
The audition theme is 'New VTubers Connected Through Games,' and applicants are categorized into three types: Enthusiastic Commentary Type for streamers who energize viewers with reactions and talk; In-depth Strategy Type for those who explore games through rankings, challenges, and verification; and Participatory Community Type for streamers who play with viewers and create spaces for team battles and events. The production's support package covers character and stream design, preparation for the first stream and regular projects, and activity improvement and collaboration development including stream reviews, social media management, and tournament participation. Even applicants with no VTuber experience can apply if they have passion for games and a willingness to stream consistently. The official website provides the application form and further details.
- Kuro Lucifer: One of the six first-generation characters
- Lily Michaela: One of the six first-generation characters
- Suzaku Sutherland: One of the six first-generation characters
- Mimi Todoroki: One of the six first-generation characters
- Lala Desmond: One of the six first-generation characters
- Luna Luna Lulu: One of the six first-generation characters
Synthesized by Yomimono from the 4 cited sources below, including Japanese-language reporting where cited, then editorially reviewed before publishing.