Noroi Ayashi Dev Team Details Death-Loop Structure At Tokyo Game Show 2026
Shinagawa frames Noroi Ayashi around player knowledge rather than character progression, which is an unusual design position for a horror action adventure and the main thing the project is being sold on.
Reporting from 1 source: 4Gamer.net.
Clover Lab is developing Noroi Ayashi for Switch 2 and Switch, with Game Source Entertainment planning a 2027 release. Producer Shuhei Shinagawa described a horror game built on death loops, where players retry to learn clues and clear at their own pace. Development is about 50 percent complete. Manga artist Rensuke Oshikiri handles character design.
Shuhei Shinagawa, who heads Super Niche and previously served as president of Nippon Ichi Software until 2022, is producing the game and writing its scenario under the pen name Kitayama Roman. He said a skilled player could finish it in around 15 hours, with puzzles stretching that time.
The project pairs Clover Lab's development with character design by manga artist Rensuke Oshikiri. Shinagawa said he approached Oshikiri through Mikado game center manager Ikeda, and Oshikiri took the work after the two met and ate together.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.