Orders Open for OshiKan Canned Danish Bread With 20 VTuber Labels
The product creates a new category of VTuber merchandise by merging emergency food storage with collectible fan items.
Reporting from 1 source: PANORA.
AttendMe Inc. has begun accepting orders for OshiKan, a canned Danish bread with original labels featuring 20 VTubers. The product has a three-year shelf life and comes in plain and chocolate flavors. It is designed to serve as both emergency food storage and fan merchandise, combining disaster preparedness with VTuber fandom.
AttendMe Inc., a company specializing in VTuber influencer marketing, launched the product under the concept of having a favorite VTuber nearby during emergencies. The canned bread uses an easy-open can and is stored upside down in a muffin cup for hygiene. It can be microwaved to restore a freshly baked aroma. Each can contains two pieces, intended for sharing with fellow fans. The company has a track record of tie-ups with over 1,000 VTubers, and OshiKan is positioned as a new form of fan activity that can be displayed, eaten, or stored.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.