Peaky Hikers VTuber Duo Teams With Ikaho Onsen for Trading Card Tour
The event extends Peaky Hikers' local tourism promotion model into a gamified physical-collectible format, deepening their role as regional ambassadors beyond digital content.
Reporting from 1 sources: KAI-YOU.
Gunma-based VTuber unit Peaky Hikers launches a collaboration with Ikaho Onsen on June 20, selling collectible trading cards at 20 local facilities. Completing the set earns rewards including an original towel and gift certificates. The duo, known for promoting Gunma through theater, agriculture, and local partnerships, released a collaboration video on June 6.
The collaboration, called "Pikihai to Ikaho Onsen Collaboration TORECO Collection," runs from June 20 and involves 20 facilities including inns, restaurants, souvenir shops, and tourist spots. Each location sells cards for 300 yen, with 500 cards per facility (20 holographic). Purchases are limited to 10 cards per person per facility, and no lodging or dining is required to buy them.
Collectors register cards in a dedicated app. Visiting all 20 facilities earns an original towel and 2,000 yen in Ikaho Onsen gift certificates, limited to the first 50 sets. Completing 15 or 10 facilities enters participants into a lottery for additional prizes. The event is planned by TORECO Inc. and supported by the Shibukawa Ikaho Onsen Tourism Association.
Peaky Hikers, a married VTuber duo with 52,000 YouTube subscribers, bases its activities on Gunma, theater, and agriculture. In 2025 they sold 6.3 tons of rice as "Pikihai Rice" and released a collaboration beer with local brewery Tsumagoi Kogen Brewery.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.