Rakuten Card Booth Joins X VORDER RUNWAY With Photo Spot
The booth turns the sponsorship into a physical floor plan for the event, with a members-only gate and a purchase threshold, so the card brand is embedded in how attendees enter and shop rather than only in signage.
Reporting from 1 source: PANORA.
X VORDER RUNWAY runs Sunday, September 27, 2026 at Makuhari Messe Exhibition Halls 1 to 4, with doors at 14:00 and the show at 15:30. A Rakuten Card booth will host a photo spot 2.4 meters tall and 24 meters wide, a survey lottery open to non-members, a members-only entrance gate, a sticker welcome gift, and an eco bag for purchases of 5,000 yen or more with a Rakuten Card.
The venue is Makuhari Messe International Exhibition Hall, Exhibition Halls 1 through 4, in Chiba City. Reserved seat SS tickets are 16,500 yen, S seats 14,300 yen, and A seats 11,000 yen, all tax included. General first-come, first-served tickets are on sale through Ticket Plus.
At the booth, a lottery takes survey answers from a smartphone, and anyone can enter, card member or not. All respondents get an original A5 clear file using the key visual, with A and B prizes awarded on the spot.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.