Remedy CEO Says Alan Wake and Control Should Have Sold More
Gaudechon's public admission that two critically acclaimed Remedy franchises fell short of their sales potential signals a shift toward more aggressive marketing and cross-media adaptation under his leadership.
Reporting from 1 sources: Automaton.
Remedy Entertainment's new CEO, Jean-Charles Gaudechon, told The Game Business that the studio's flagship titles underperformed commercially. He outlined a strategy of IP franchising and multimedia expansion, including the upcoming Control Resonant, to reach a broader audience.
Jean-Charles Gaudechon, who became Remedy Entertainment's CEO in March, said in an interview with The Game Business that both Alan Wake and Control should have sold more. He called the gap between critical reception and commercial performance the first thing to fix. Gaudechon pointed to IP franchising and multimedia expansion as the path forward. Remedy already has a partnership with Annapurna Pictures that funds half of Control Resonant's development in exchange for film and TV rights to both series. The sequel is due within 2026 and will be self-published by Remedy. Gaudechon argued that no outside publisher can communicate the appeal of Remedy's games as well as the studio itself.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.