Sword Art Online Pop-Up Store Marks Kirito and Asuna's Wedding Anniversary
The event turns a franchise anniversary into a merchandise occasion, with eight new products and a purchase bonus tied to a 3,000 yen threshold at a permanent celebration-themed store.
Reporting from 1 source: Dengeki Hobby Web.
A Sword Art Online pop-up store themed around Kirito and Asuna's wedding anniversary will run from October 23 to November 3, 2026, at Annivroad by Bushiroad Creative Store in Shinjuku Marui Annex. The event will sell eight new products featuring newly drawn illustrations, including acrylic stands, a rusk can, and a mug.
The event runs for twelve days at Annivroad by Bushiroad Creative Store, a permanent location that opened in January 2026 and focuses on anniversary and character birthday pop-ups. The eight products all use new artwork of Kirito and Asuna, priced from 550 yen for a trading ticket-style card to 3,850 yen for an art panel.
Shoppers who spend 3,000 yen in a single transaction receive one of three invitation-style postcards at random. Using an Epos card or paying in cash adds one more random card. Both bonuses end when supplies run out.
- Background diorama acrylic stand (Wedding Anniversary 2026 ver.): 2,750 yen each
- Special big bromide (Wedding Anniversary 2026 ver.): 1,320 yen each
- Square can badge set (Wedding Anniversary 2026 ver.): 1,650 yen
- Clear file set (Wedding Anniversary 2026 ver.): 1,650 yen
- Art panel (Wedding Anniversary 2026 ver.): 3,850 yen
- Trading ticket-style card (Wedding Anniversary 2026 ver.): 550 yen
- Rusk can with coaster set (Wedding Anniversary 2026 ver.): 2,750 yen
- Mug (Wedding Anniversary 2026 ver.): 2,200 yen
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.