The 1988-1997 Shonen Jump delinquent manga Rokudenashi Blues is in active commercial use through a second McDonald's Japan collaboration in five months, with actor Godon Maeda returning to voice protagonist Futoshi Maeda in new ads airing from May 26, 2026.
Rokudenashi Blues, Masahori Morita's boxing manga serialized in Shonen Jump from 1988 to 1997, has re-entered commercial circulation through a pair of McDonald's Japan collaborations. The first tie-up ran earlier in 2026. The second, announced in May 2026, promotes the limited-time Spicy Chicken McNuggets menu. Actor Godon Maeda reprises his role as protagonist Futoshi Maeda in two commercial episodes titled "Sauce Four Heavenly Kings" and "Futoshi vs. Summer." The ads begin airing May 26, and the menu item launches May 27.
The second collaboration in five months suggests McDonald's Japan views the series as a recurring promotional vehicle rather than a one-off stunt. The commercials feature the "Sauce Four Heavenly Kings" battling over sauce choices, with Maeda voicing Godon Taizen. The campaign keeps a decades-old Shonen Jump title in active commercial use, bridging the original manga's run with a contemporary fast-food audience.
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Bluesky announced an expansion of its AI tool Attie on Thursday, October 15, 2026, at TechCrunch Disrupt 2026. Users can now build websites and minigames that previously required software developers, and the results run on AT Protocol. CEO Toni Schneider described it as social vibe coding for specific groups. COO Rose Wang said users may bring their own AI models.
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Shueisha's Grand Jump announced on August 19 that the launch of Rokudenashi Blues Gaiden: Onikazura is delayed from summer to winter and will now feature art by Yuki Yoshimoto. Boichi was originally announced as the artist. The manga is set in the early 1990s and centers on Onizuka and Kasai, two of the story's "four heavenly kings."
Satosumi Takaguchi's new manga Diamond's Blues: Konami Tsukushi to 7-nin no Ojisan launched on Kadokawa's Comic Bridge online magazine on June 24. The story follows college student Konami Tsukushi, a world-ranked beauty unaware of her own attractiveness, whose troubles are secretly resolved by a group of unassuming middle-aged men in her apartment building.
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McDonald's Japan has released a new collaboration commercial with the classic delinquent manga Rokudenashi Blues, promoting the limited-time Spicy Chicken McNuggets menu. Actor Godon Maeda reprises his role as protagonist Futoshi Maeda in two episodes, the "Sauce Four Heavenly Kings" and "Futoshi vs. Summer." The ads begin airing May 26, and the menu item launches May 27.
Masahori Morita's boxing manga Rokudenashi Blues teams up with McDonald's Japan for a second collaboration, this time promoting Spicy Chicken McNuggets with a new commercial airing from May 26. The ad features Gōdon Maeda reprising his role as Gōdon Taizen and the "Sauce Four Heavenly Kings" battling over sauce choices.