Jony Ive-Designed Ferrari Luce Chassis Zero Sells for $40 Million at Auction
The first Ferrari Luce, Ferrari's debut electric vehicle designed with Jony Ive's LoveFrom, sold for $40 million at an RM Sotheby's auction in Monterey, California. The pre-auction estimate was $1.1 million. The Tailor Made edition, themed around light, features a special pigment that shifts from green to purple depending on light angle.