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Lighthouse Studio

Lighthouse Studio runs the VTuber agency UraLogic Game Company and conducts its own game-user surveys. It has not announced a game of its own in the stories published about it.

Synthesized from 3 Yomimono stories · updated 1d ago

Lighthouse Studio appears in coverage mostly through work attached to other names. The most recent story is UraLogic Game Company's own report on its booth at Tokyo Game Show 2026, held at Makuhari Messe from September 17 to September 20. The booth recreated the agency's work PCs, showed life-size panels of five talents, and ran talent livestreams. About 9,000 flyers went out and all 500 limited-edition shoppers were claimed.

That report comes after a September 2026 announcement for a hololive production official pop up shop tour, where Cover Corporation is the organizer and MOVIC handles cooperative operation. Lighthouse Studio is not named in that item, so the tour itself is not a Lighthouse project.

Earlier, in June 2026, Lighthouse Studio ran a survey of 300 Japanese game users. It found 75.6% play manually most or all of the time, 65.7% have felt emptiness during auto-play, 67.7% would choose a 3-minute manual quest over a 10-minute auto quest with the same rewards, and 42.3% consider games over 90% auto to be more like viewing apps.

Key facts

Booth report
UraLogic Game Company, run by Lighthouse Studio, published a report on its booth at Tokyo Game Show 2026 at Makuhari Messe from September 17 to September 20. ↗
Booth contents
The booth recreated the agency's work PCs, showed life-size panels of five talents, and ran talent livestreams. ↗
Booth giveaways
About 9,000 flyers went out and all 500 limited-edition shoppers were claimed. ↗
Survey sample
A Lighthouse Studio survey covered 300 Japanese game users. ↗
Manual play
75.6% of respondents play manually most or all of the time. ↗
Auto-play sentiment
65.7% have felt emptiness during auto-play, and 67.7% would choose a 3-minute manual quest over a 10-minute auto quest with the same rewards. ↗
Automation threshold
42.3% consider games over 90% auto to be more like viewing apps. ↗

Timeline

Synthesized by Yomimono from the cited Yomimono stories below, each itself sourced, then editorially reviewed. Every fact links the story it came from.

All coverage

Oct 6

UraLogic Game Company Reports Results From First TGS Booth

UraLogic Game Company, the VTuber agency run by Lighthouse Studio, published a report on its booth at Tokyo Game Show 2026, held at Makuhari Messe from September 17 to September 20. The booth recreated the agency's work PCs, showed life-size panels of five talents, and ran talent livestreams. About 9,000 flyers went out and all 500 limited-edition shoppers were claimed.

Sep 11

Hololive Pop Up Shop Tours Five Cities Starting October 3

Cover Corporation will open the "hololive production official pop up shop" at Ikebukuro PACKS from Saturday, October 3, 2026, with cooperative operation by MOVIC Co., Ltd. The tour covers Tokyo, Nagoya, Fukuoka, Osaka, and Sapporo, beginning with Ikebukuro through Sunday, November 1, 2026. Nagoya runs Friday, November 6 to Monday, November 23, 2026. Fukuoka follows Friday, December 11 to Sunday, December 20, 2026, Osaka Saturday, January 9 to Sunday, January 17, 2027, and Sapporo Friday, March 19 to Sunday, March 28, 2027. Original merchandise based on newly drawn bus guide visuals will be sold, with regional products: Tokyo carries three talents, and each later city carries two. Some hololive official goods and licensed merchandise will also be available. Admission restrictions using LivePocket-Ticket- are planned for the first two days in Ikebukuro, with possible numbered tickets afterward depending on crowding. Locations for Nagoya onward and business hours are to be updated on the special site.

Jun 29

75.6% of Game Users Prefer Manual Play, Survey Finds

A Lighthouse Studio survey of 300 Japanese game users found 75.6% play manually most or all of the time, while 65.7% have felt emptiness during auto-play. The survey also showed 67.7% would choose a 3-minute manual quest over a 10-minute auto quest with the same rewards, and 42.3% consider games over 90% auto to be more like viewing apps.