McDonald's Japan Summer Campaign Features Mamoru Hosoda Films
McDonald's Japan previewed new commercials for its annual summer Big Mac campaign, using scenes from Mamoru Hosoda's The Girl Who Leapt Through Time, Summer Wars, and Wolf Children. Figure skaters Riku Miura and Ryuichi Kihara and Sakurazaka46 member Hikaru Morita appear in live-action segments. The ads revive the 1980s Coca-Cola jingle "I feel Coke" and begin airing June 30.