Showlabs Streaming Analytics Service Launches in Japan
NIQ and GfK launched Showlabs in Japan, a video viewing data analysis service developed by Poland's Plum Research S.A. It covers Netflix, Prime Video, Disney+, and Crunchyroll across seven markets: Japan, the US, France, Brazil, South Korea, Taiwan, and India. The service applies modeling to anonymized viewing logs to track trends by title, genre, country, and platform.