UpLand is running two VTuber projects at different stages, the Appland family of shows and the joint MBS Innovation Drive project Tobariku, whose four male members hold their first streams on September 26.
UpLand operates with MBS Innovation Drive, the parent company that brought UpLand into its group in 2023. The two have since worked to expand their business areas and reach new fan bases, and the first result of that work to surface in coverage is Tobari-ku, launched on September 9, 2026 with an official teaser site, X account, and YouTube channel. A separate Kaii Diagnosis Site appeared alongside it, with contents not disclosed. Full details were scheduled for the night of September 24.
That reveal named the project Tobariku. The four male VTubers hold their first streams on September 26 as a first stream relay, with the members appearing in sequence. A project PV went to YouTube with the announcement, and debut commemorative goods were announced. Two of the members released messages ahead of the debut.
Appland, the other thread of coverage, moved on its own slate. On September 16 it announced two regular programs for the .LIVE official YouTube channel. Appland NEWS, an information program, starts September 25 on the fourth Friday of every month, following a summer special that streamed August 22. Appland TV, a television-style variety series, begins October 9 with regular members Carlo Pino, Hima Megumi Pane, Vermouth Belluna, and Yamato Iori, drawing on television production methods. Before either show, APPLAND exhibited at Comic Market 108 at Tokyo Big Sight on August 15 and 16, selling cheerleader-themed goods for the four-member virtual group Tr!c trac, with members as virtual shopkeepers and pre-orders opening August 15 on the APPLAND OFFICIAL SHOP.
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1d ago
MBS Innovation Drive and UpLand announced on September 24 that the four male VTubers of the project Tobariku will hold their first streams on September 26. The debut takes the form of a first stream relay, with the four members appearing in sequence, and a project PV was released on YouTube alongside the announcement. Debut commemorative goods were also announced. Two members who are about to make their first streams released messages ahead of the debut. Tobariku is jointly developed by MBS Innovation Drive and UpLand. The announcement came two days before the first streams are scheduled to run.
Sep 16
Appland announced on September 16 that it will stream two regular programs on the .LIVE (Dot Live) official YouTube channel. Appland TV, a television-style variety series, begins October 9. Appland NEWS, an information program, starts September 25 and is scheduled for the fourth Friday of every month. The announcement came as a surprise at the end of a large-scale prank project involving affiliated VTubers. Appland TV puts VTubers through studio segments, location shoots, pranks, physical challenges, and collaborations, drawing on production methods from television. The four regular members are Carlo Pino, Hima Megumi Pane, Vermouth Belluna, and Yamato Iori. Appland NEWS follows a summer special that streamed August 22, and it organizes information about VTuber activities, new content, events, and merchandise. A campaign tied to the Appland TV launch runs from September 16 at 21:00 to September 23 at 23:59, with Amazon gift cards as prizes.
Sep 10
UpLand Inc. and its parent company MBS Innovation Drive Inc. launched the VTuber project Tobari-ku on September 9, 2026. The companies opened an official teaser site, an official X account, and an official YouTube channel the same day. A separate site, the Kaii Diagnosis Site, also appeared alongside the project, though its contents have not been disclosed. MBS Innovation Drive welcomed UpLand, which operates the VTuber agencies .LIVE and VuiPai, into its group in 2023, and the two companies have since worked to expand their business areas in content and reach new fan bases. Tobari-ku comes out of those efforts. Full details about the project are scheduled for the night of September 24, 2026, and the companies are directing people to follow the X account and YouTube channel ahead of the reveal.
Aug 11
APPLAND Inc. will exhibit at Comic Market 108 at Tokyo Big Sight on August 15 and 16, 2026. The booth will sell cheerleader-themed goods for the four-member virtual group Tr!c trac, with members serving as virtual shopkeepers on a schedule. Pre-orders open August 15 on the APPLAND OFFICIAL SHOP.