THE FIRST TAKE MDR-CD900ST Collab Box Limited to 500 Units
The MDR-CD900ST is the headphone artists actually wear on THE FIRST TAKE, so the box turns the channel's signature sound into a product.
Reporting from 1 source: ASCII.jp.
Sony Marketing will sell a limited 500-set box pairing the MDR-CD900ST monitor headphones with a Hydro Flask bottle, with THE FIRST TAKE branding on the headphone. Pre-application for the first round runs July 24 through July 27, and the second round goes on general sale August 7. Resale of the box is prohibited.
THE FIRST TAKE launched in November 2019 and counts 12.1 million subscribers, with more than 400 artists and 800 performances published. The MDR-CD900ST, developed jointly with Sony Music Studios, has been in production since 1989 and is the headphone artists use on the channel.
The box pairs the headphone with a Hydro Flask bottle in Tonal White. Listening sessions run July 24 through August 16 at Sony Store locations in Ginza, Sapporo, Nagoya, Osaka and Fukuoka Tenjin, and survey respondents receive a THE FIRST TAKE sticker.
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.