TV Tokyo Announces PROJECT RASENGAN, A Multi-Domain NARUTO Rollout
TV Tokyo is treating NARUTO as a multi-category licensing engine rather than an anime property, coordinating a manga, anime, card game, and smartphone title so the IP's revenue does not depend on one medium.
Reporting from 1 source: GameBusiness.jp.
TV Tokyo unveiled PROJECT RASENGAN at New York Comic Con 2026 on October 10. The project spans a new NARUTO manga by Masashi Kishimoto titled NARUTO SHADOW RISING, a four-episode crossover anime with NINKU supervised by Kishimoto and Mitsuteru Kiriyama, the worldwide NARUTO Card Game from BANDAI CARD GAMES, and a global release for Naruto Mobile. Follow-up news is set for Jump Festa 2027.
TV Tokyo used New York Comic Con 2026 to lay out how it intends to run NARUTO across several business lines at once. The project, called PROJECT RASENGAN, covers new manga and anime production alongside trading cards and a smartphone game. Bandai, BANDAI SPIRITS, and Bandai Namco Entertainment are lined up for the game and merchandise side. Follow-up announcements are scheduled for Jump Festa 2027, which runs December 19 and 20, 2026.
- NARUTO SHADOW RISING: New NARUTO manga by Masashi Kishimoto; publication outlet and timing undisclosed
- NARUTO x NINKU: Four-episode crossover anime with Mitsuteru Kiriyama's NINKU; Kishimoto and Kiriyama supervise, Toshiyuki Abe directs
- NARUTO Card Game: Developed by BANDAI CARD GAMES, simultaneous worldwide release set for June 2027; trial sessions and limited products from February 2027
- Naruto Mobile: Smartphone competitive action game currently in service in mainland China; global release decided, timing undecided
Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.
Sources
- GameBusiness.jp 「NARUTO」IP、次なる大型展開へ―岸本斉史氏の新作漫画、新作アニメ、TCG・スマホゲームの世界展開を一挙発表