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Universal Music Japan Sets #KAITO_SALTBOY As Official Tag For Takahashi Kaito

A major label has now put its naming and tagging policy in writing, turning a fan-level hashtag clash into an official house rule for the solo project.

Reporting from 1 source: KAI-YOU.

Universal Music Japan Sets #KAITO_SALTBOY As Official Tag For Takahashi Kaito

Universal Music Japan issued a statement on October 21 about how it will handle information for KAITO, the solo name of King & Prince member Takahashi Kaito. The label said official posts use the hashtag #KAITO_SALTBOY to separate him from the VOCALOID KAITO. It also opened an official X account for the solo project. The first EP, SALT BOY, is set for November 25.

Universal Music Japan went further than asking fans to switch tags. It opened a new X account dedicated to Takahashi Kaito's solo work, with music information set to come through that channel.

The label's statement, posted October 21, says it had received voices worried about hashtag confusion and will keep communicating in ways that avoid it. The tag #KAITO_SALTBOY had already been floated in an October 15 post asking fans to stop using #KAITO. The first EP, SALT BOY, is scheduled for November 25.

Synthesized by Yomimono from the 1 cited source below, including Japanese-language reporting where cited, then editorially reviewed before publishing.

Sources